Godfrey Sports has been providing high tech, innovative sportswear to enthusiasts and Olympians for over 30 years. Born & bred in Nottingham, the Godfrey Bikewear custom range has been developed to exacting standards and extensively tested to ensure it meets the demands of cyclists at all levels.

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0115 986 4600

Vision Express is the third largest optical retailer in the UK and part of GrandVision, the global optical retailer, operating across 44 countries and spanning 6,100 stores and online. GrandVision is committed to delivering superior, high quality and affordable eye care to more and more people around the world.

Long Eaton Cycles is a family business that began trading in the summer of 2002, making us Long Eaton’s oldest cycle shop with the same owners, in which time we have become one of Nottingham’s premier stores. We pride ourselves on the quality of our service up to date products.

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0115 972 6335

Providing bespoke, specialist and personable financial advice to professionals, business owners, entrepreneurs and Private Clients.Based in The Park, Nottingham, and with offices across the UK, they are perfectly positioned for meeting with clients, face to face, to create strategies and solutions.

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0115 7845800

We are a family road haulage business specialising in handling, storing and transporting point of sale items, groceries, packaging for recycling and construction products in the b2b sectors. We pride ourselves on giving high levels of customer service.

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01509 615080

The OTE Sports brand has been created with you, fellow athletes and sports enthusiasts, in mind. Our range of naturally flavoured energy products and recovery drinks have been developed by experienced sports nutritionists and athletes, the professionals who know exactly what you want and what you need.

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01623 645645

Purpose Media is a full-service digital agency which blends creativity and technical expertise with business acumen to connect companies with their ideal customers.Its proposition is to help its clients deliver a memorable experience to their customers, and gain a return on their investment in its great range of services.

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01773 864500

The School of Sport and Exercise Science is noted for its cutting-edge facilities and provides an exceptional educational experience within an enthusiastic and supportive environment.

To have a fitness test with the team at University of Lincoln, contact Bryan and he will be able to arrange a suitable time for you

Whether you need socks for running, cycling, skiing or motorbiking, you will find a pair for you. At SockMine, we understand that the smallest details can make the biggest difference. That’s why our range of technical sports socks are specially designed to meet the needs of a specific sport. We’ll care for your feet, so you can care for performance.

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01623 441144

Based centrally in Mansfield, their range includes specialist fasteners, industrial and commercial equipment, printed and embroidered workwear, safety items, tools, and other industry essentials. The company has won 29 major business awards including ‘Midlands Exporter of the Year’ in 2012, 2013 and 2014

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0113 345 1710
Use discount code BSC1520 for 20% off your online order.

As one of the UK’s largest Bike Hire operators, we pride ourselves on quality and service. Our extensive fleet of bikes range from Leisure, Hybrid, Mountain Bikes, Racing and Triathlon/Time Trial Bikes.

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0800 689 3527
Use discount code BSR2017 for a 20% discount on your order.

ProBikeKit UK: the home of online road cycling. Here at ProBikeKit, you will find a huge collection of cycling gear, from clothing and components to accessories, nutrition and technology.

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0800 689 3527
Use discount code PBKSTEEL for a 10% discount on your order.

As three brothers, we have been successfully running our family-owned insurance brokers for 15 years. As active members of the cycling and triathlon community, we were frequently asked what the best way to insure bicycles was. We knew that cycle cover on home insurance wasn’t always sufficient, but we were never confident recommending any of the existing cycling-specific policies to friends who owned multiple bikes, trained and raced TTs, criteriums and triathlons, or who were looking to take their bikes abroad. We thought things could be better, so in 2014 we started Yellow Jersey.

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Use discount code BRYANSTEEL5 for 10% off your online order.

Alex is an experienced Soft Tissue Therapist with a background in elite & competitive sport. Alex is currently involved with British Athletics, as part of their therapy team. He has travelled to Europe as part of the medical team to support Team GB. He also sponsors local professional boxer Leigh Wood, as well as being involved at the Nottingham Theatre Royal. working with such productions as The Northern Ballet Company. Alex specialises in soft tissue therapy & sports massage and has a deep understanding of prehab & recovery. Sessions may typically include muscle testing, massage, joint mobilisation, specialist stretch techniques, IASTM, Kinesio taping, dry needling (medical acupuncture).

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07795 436130

Ice ID

Wearing comprehensive ID while out on the road during training and racing makes a lot of sense these days. When you’re unable to communicate to an attending paramedic or doctor, a cycling identification bracelet can mean the difference between life and death if you have any serious medical conditions or allergies. It also means your loved ones can be contacted immediately so they can come to your aid. The Cycling ID range from ICE ID contains critical information that attending medical professionals need to know if they are to attend to you effectively.

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07577 065968


We welcome you to contact us for more information
about any of our services.